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Australia's leading over 50s insurance specialist.

Pay by the month at no extra cost
Chat with someone who takes the time to understand you
24/7 claims service

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Looking for something else

Because we know experience matters

For over 30 years, Apia has been providing a range of great value products and services to Aussies over 50. We believe experience should be rewarded and that's why we strive to offer more choice, affordability and benefits important to you.

These days, we're helping over 700,000 customers protect what matters most, from your home to your health, with a great range of insurance to suit your lifestyle and budget.

Our insurance products

Car & Vehicle

House & Property

Other types of Insurance

Here's how we reward your experience

^ Online Discounts
Save on Home & Contents Insurance or Comprehensive Car Insurance when you buy online

Flexible payments
Pay by the month at no extra cost

Drive Less, Pay Less Discount^TM
Save on your premium if you drive less than 20,000 km per year

24/7 Claims Service
We're here for you 24 hours a day, 7 days a week

Choose the Good Life

We know the more you live life, the better you get at it.

We've put together the latest news, information and benefits that we think you'll love – and best of all, it's free.

Visit Apia Good Life

A reward for Apia customers

Start saving at over 100 retailers today with Suncorp Benefits

We know everyone loves a saving! As Apia is part of the Suncorp Network, eligible customers have access to join Suncorp Benefits - to enjoy savings of up to 15% on eGift Cards for everyday items at over 100 retailers.

Find out more

Service you can trust

Here to help

For insurance advice or help with a quote, contact us for a chat.

Need to make a claim?
We're available 24/7.

We're here to make experience matter for Aussies over 50.

^Online discount is only available for new, eligible policies purchased online and will be applied upon purchase and subtracted from the premium. Online discount does not apply to Apia Health, Funeral, Life, Travel, CTP insurance or MAI Insurance, or Apia Roadside Assist and Home Assist optional cover (where applicable). Australian Pensioners Insurance Agency Pty Ltd (Apia) ABN 14 099 650 996 AR 239591 is an authorised representative of AAI Limited ABN 48 005 297 807 AFSL 230859 (AAI), the issuer of Home, Landlord, Car, Motorcycle, Caravan, Motorhome, Boat, Travel, Compulsory Third Party Personal Injury (CTP) Insurance and Motor Accident Injuries Insurance (MAI Insurance). Funeral Insurance and Injury Support insurance issued by Asteron Life & Superannuation Limited ABN 87 073 979 530 AFSL 229880 (Asteron). Asteron is authorised to use the Apia brand. Asteron is part of the TAL Dai-ichi Life Australia Pty Limited ABN 97 150 070 483 group of companies (TAL). Suncorp Group is a distributor of life insurance products provided by Asteron. You should consider and carefully read the PDS on this website before making any decisions about this insurance. Information provided is general advice only and has been prepared without taking into account any person's particular objectives, financial situation or needs, so you should consider whether it is appropriate for you before acting on it. Any advice on Funeral Insurance and Injury Support insurance is provided by Platform Ventures Pty Ltd ABN 35 626 745 177 AFS Representative Number 001266101 (PV). PV is part of the Suncorp Group and an authorised representative of TAL Direct Pty Limited ABN 39 084 666 017, AFSL 243260 (TAL Direct) which is also a TAL company. Apia Health Insurance is issued by nib health funds limited ABN 83 000 124 381 (nib), a registered private health insurer, and is marketed by Platform CoVentures Pty Ltd ABN 82 626 829 623 (PC), a Suncorp Group company. PC is an authorised agent of nib and receives commission from nib.

Apia, AAI and SFS are subsidiaries of Suncorp Group Limited ABN 66 145 290 124 (Suncorp Group). Products and services including banking, superannuation and insurance (including home and car insurance) are provided by separate companies in the Suncorp Group.

Asteron supports and adheres to the Life Insurance Code of Practice (Code). The Code has been developed voluntarily by the Life Insurance industry through the Financial Services Council to promote high standards of service to consumers, provide a benchmark of consistency within the industry, and establish a framework for professional behaviour and responsibilities. For more information or to download the code.

The Reward and Recognition program ("Suncorp Benefits") is being operated by EONX Services Pty Ltd ABN 39 615 958 873. To register for Suncorp Benefits you must hold a current eligible personal policy or an eligible personal product or service from one of the brands in the Suncorp Network brand. Purchase limits apply to each individual retailer. See full Terms and Conditions. Use of Suncorp Benefits is subject to the operator’s privacy policy.

Registered Office: Level 28, 266 George Street, Brisbane QLD 4000. Read the PDS on this website before making any decisions about this insurance. Information provided is general advice only and has been prepared without taking into account any person’s particular objectives, financial situation or needs, so you should consider whether it is appropriate for you before acting on it.