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About Apia

At Apia, we realise that the more you live life, the better you get at it. So it's only fair that the experience you've gained should count for something. That's why we reward people over 50 for their experience, with better insurance products and the service you deserve.

So if you're looking for home insurance, car insurance, caravan insurance, boat insurance, motorhome insurance or travel insurance that rewards experience, then Apia is for you.

More About Apia Insurance

Apia is one of Australia's leading insurance and financial services brands, forming part of Suncorp.

Apia's story began over 25 years ago. We have the same goal as we did when it first began: to provide the best possible insurance products and service to the over 50's. This is part of the reason why we're the most recommended insurance company in Australia*. Our service levels are world class which means our focus has and will continue to be you, the customer. Our goal is to continue to provide high quality insurance products with real personal service to the over 50's market in Australia.

This winning combination of service and excellent insurance products has meant Apia now has more than 700,000 customers across Australia serviced by our network of branches and over 450 staff. So wherever you are and whatever your needs, Apia can help you.


About Apia - Home, Car and Travel Insurance

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*Awarded by Engaged Marketing, 2013 ‘Property Insurance Consumer Recommendation and Loyalty Study'. Underwriting criteria applies. Australian Pensioners Insurance Agency Pty Ltd (Apia) ABN 14 099 650 996 AR 239591 is an authorised representative of AAI Limited ABN 48 005 297 807 AFSL 230859 (AAI), the issuer of Home, Landlord, Car, Caravan, Motorhome, Boat, Travel and Compulsory Third Party Personal Injury (CTP) Insurance. Before purchase, consider the PDS on this website. Apia is also an authorised representative of Suncorp Life & Superannuation Limited (SLSL) ABN 87 073 979 530 AFSL 229880, the issuer of Funeral and Injury Insurance. Apia, AAI and SLSL are members of the Suncorp Group of companies.